July 31, 2017
Writer: Brett Crandall
Brigham Young University-Idaho is "student focused by design." Everything BYU-Idaho does is uniquely student centered. Earlier this year, BYU-Idaho created a new homepage and launched a new messaging campaign to educate primarily students and prospective students on the university's educational emphasis and student-focused benefits.
"BYU-Idaho is a special place, and we hope to let potential students know that, so they can come and experience it for themselves," said Merv Brown, University Relations managing director.
A survey of current BYU-Idaho students, clearly identified the following, four main hallmarks they recognize in the university: 1) teaching focus of faculty, 2) the power of gathering with students who share their values, 3) a focus on real-world preparation, and 4) the affordability/value of a BYU-Idaho education. Considering the mission of the university, there is integrity between what BYU-Idaho strives to be and what students experience.
Over the next two years, BYU-Idaho will share hundreds of messages that center around how BYU-Idaho's focus on students allows the university to achieve its mission to develop disciple leaders of Jesus Christ. It will also reinforce the university's distinctive educational characteristics. For more information, visit http://www.byui.edu/student-focused.